- The May 2026 amendments to Serbia’s Law on Trade expand jurisdiction to include natural persons with commercial interests, integrating informal online sellers into regulation.
- All traders, including new entrants, must comply with fiscal and consumer protection standards, including a new 30-day immediate refund right for non-conforming goods.
- Marketing communications now require strict consumer opt-in, banning unsolicited promotions without explicit consent.
- Traders using automated price personalization must disclose their algorithms at the point of sale, increasing transparency.
- A uniform 100,000 RSD penalty replaces variable fines for administrative errors, with enhanced enforcement through digital audits and mystery shopping, aligning Serbian trade with EU standards.
Source: fiscal-requirements.com
Note that this post was (partially) written with the help of AI. It is always useful to review the original source material, and where needed to obtain (local) advice from a specialist.
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