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Comments on ECJ C-68/23: Beware of VAT rules when offering vouchers to customers

A recent European court decision has highlighted the complexity of VAT rules for vouchers introduced five years ago to simplify the previous regime. The decision concerns a UK gaming company’s vouchers sold to EU consumers, leaving many unanswered questions for those issuing vouchers that can be distributed internationally. The company issued vouchers for store credits, some coded for use in Germany, but with the expectation that some customers outside of Germany would use them. The complexity arises from the distinction between single-purpose and multi-purpose vouchers for VAT purposes. The court was asked to determine the nature of the vouchers and whether the intermediaries could account for VAT on a multi-purpose voucher.

Source RSM

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