- Pedro Soares dos Santos, CEO of Jerónimo Martins, is divided on the effectiveness and fairness of the “IVA Zero” measure that exempted essential food items from VAT in 2023.
- The VAT exemption was applied to 46 essential food products to help reduce inflation, and data shows it was effective in lowering food inflation.
- Soares dos Santos questions if it is the most balanced or just measure, expressing both positive and negative views.
- He downplays current inflation fears, noting that food retail inflation is minimal or even negative in markets like Poland and Portugal for his company.
Source: jornaldenegocios.pt
Note that this post was (partially) written with the help of AI. It is always useful to review the original source material, and where needed to obtain (local) advice from a specialist.
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