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New EU VAT Rules for E-commerce and Marketplaces Effective July 2028

  • New VAT rules for e-commerce and marketplaces will be effective from July 1, 2028.
  • Online sellers and marketplaces will be responsible for collecting VAT on imported goods.
  • The EU Directive 2025/1539 introduces changes to VAT for e-commerce, especially for distance sales of imported goods.
  • The Import One Stop Shop (IOSS) regime will be promoted to simplify VAT processes.
  • Sellers and marketplaces will pay VAT in the final destination state instead of the consumer.
  • Foreign suppliers not registered with IOSS must pay import VAT and register in each destination state.
  • The Directive aims to simplify VAT compliance and improve tax collection.
  • EU member states must adopt the new rules by June 30, 2028.

Source: ayming.it

Note that this post was (partially) written with the help of AI. It is always useful to review the original source material, and where needed to obtain (local) advice from a specialist.



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