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Global Retail Revolution: China’s New Tax Rules (fiscalization?), TikTok’s Price Match Program, and Nike’s Bold Comeback

  • Impact of Global Retail Changes: The retail landscape is evolving due to shifts in Chinese business models, exemplified by platforms like TikTok and Shein, which are influencing global giants such as Target and Nike. Legal discussions surrounding e-invoicing and fiscalization are gaining traction as brands redefine strategies amid geopolitical tensions.
  • TikTok’s Price Match Program and Retail Innovations: TikTok Shop is enhancing its live commerce approach with a new Price Match Guarantee to drive sales and engagement, while other retailers like Target are exploring factory-to-consumer shipping models to remain competitive. Nike is attempting to regain market share among female consumers through its innovative “Breaking4” campaign.
  • Fiscalization Trends and Regulatory Updates: Fiscalization is expanding beyond retail into the B2B sector across Europe, with countries implementing stricter regulations to enhance transparency and prevent tax evasion. Recent developments include China’s mandate for quarterly tax reporting for internet platforms and Spain’s clarification on certification rules for customized billing software, highlighting the growing importance of compliance in a rapidly changing market.

Source Darko Pavic – Fiscal Solutions


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