VATupdate

Share this post on

Paying with Data for Supposedly Free Online Services

  • Many digital services seem free, but users actually “pay” by consenting to cookies and data use.
  • This consent enables personalized ads, user profiling, and commercialization of personal data by online companies.
  • The key legal issue is whether this data consent counts as payment for a free service or as an additional payment for an already paid service.
  • If treated as an exchange-like transaction, another question is whether the user becomes a “business operator” by agreeing to the use of their data.

Source: datenbank.nwb.de

Note that this post was (partially) written with the help of AI. It is always useful to review the original source material, and where needed to obtain (local) advice from a specialist.



Sponsors:

Fiscal Solutions Bottom
VAT IT
Pincvision

Advertisements:

  • RTC
  • advert
  • Pincvision